Privacy Policy

Mindful Brands, LLC operates nüchü and nuchugum.com. This policy explains how we handle information when you visit the site, contact us, sign up for marketing, or place an order.

We may collect your name, email address, phone number if provided, shipping and billing address, payment and order details, messages you send us, and device and usage data collected through cookies and analytics tools.

We use information to fulfill and deliver orders, process payments, provide customer service, prevent fraud, improve the site, understand site performance, and measure advertising. We send marketing emails and text messages only when you consent.

We share information only as needed with service providers that help us operate, including Shopify for checkout and payments, email and SMS providers, analytics and advertising measurement providers, and shipping carriers. We may also disclose information when required by law or to protect our rights and customers.

You can unsubscribe from marketing emails using the link in every email. Reply STOP to opt out of text messages. Message and data rates may apply. Consent to receive text messages is not a condition of purchase.

We and our providers use cookies and similar technologies to keep the site working, remember preferences, understand how the site is used, and measure advertising. Your browser settings may allow you to block or delete cookies, though some site features may not work correctly.

We keep information for as long as needed to fulfill the purposes in this policy, maintain business and tax records, resolve disputes, and comply with legal obligations.

We use reasonable administrative, technical, and physical safeguards to protect information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Our site and products are not directed to people under 18, and we do not knowingly collect personal information from children.

Depending on where you live, you may have rights to request access to or deletion of your personal information. Send a request to chew@nuchugum.com. We may need to verify your identity before completing a request.

We may update this policy from time to time. Changes take effect when posted here, and the date above will show the latest update.

Questions or privacy requests can be sent to Mindful Brands, LLC at chew@nuchugum.com.